WHAT IS BREWERIANA?
Simply stated, breweriana is the collection of marketing, advertising and container items from a brewer. It can include novelty items that brewers used to promote their beers, like ashtrays, napkins, glasses, mugs, pictures, signs, figurals, clocks, etc. It also includes items directly connected to the distribution and consumption of a brewer's beverages, such as bottles, labels, bottle caps / crowns, cases, cans, etc. Please click the collection of various breweriana items on the side, and click Breweriana in the menu above.
Breweriana is presented herein by different categories displaying items chronologically to help tell the story of Bavarian Brewing Co. and the Bavarian Brewery over more than a century. In addition, the historical significance of various industrial advancements within these breweriana categories are briefly discussed. These changes influenced the way brewers did business, and also the way people lived. In particular, such changes as they specifically affected Bavarian are addressed.
With regards to the attraction of breweriana to collectors, it is often connected to nostalgia. It can include a local brewer in a city where a person grew up. It could also be associated with the first beer they drank, their favorite brew or it may have been where a relative worked. Regardless, it is usually because someone finds one or more types of brewery items unique and very interesting. One of the most popular areas of breweriana has been the collection of beer cans. The popularity of can collecting began in the 1970's and exploded to about 12,000 collectors in a decade. (Now the aficionado of these beer can collectors can more technically be called Breweriana.) It expanded to nearly any item from former breweries, and specialties within certain categories. For example, a can collector might just collect cone tops, flat tops or crowntainers. Some just collect items before Prohibition (Pre-Pro), and only for a particularly category like labels, bottles or signs.
For anyone that becomes more interested in the collection of one or more categories of Breweriana items, most of which are covered on this site, please refer to various associations and local chapters for such collectors shown on the sidebar. If you aren't from the Cincinnati area, please contact these national associations for their local chapters throughout the country, and even in some foreign countries, which may be close to where you live.
Some of the older cans and other items associated with older breweries can be very scarce, highly collectible and become quite valuable. Some are worth thousands of dollars. The former Oldenburg Brewery in Ft. Mitchel KY, was the site of the American Museum of Brewing History and Arts. Most of the museum's collection was reportedly purchased for about a million dollars by Miller Brewing Co. Oldenburg was established in 1987 and was one of the early "craft" or microbreweries located not far from the Bavarian Brewery in Kenton Co. But the brewery closed in 2001 and its structure was demolished in 2013.
What does someone do with their breweriana collection? Often a collector proudly displays their items privately in a room or the basement of their home. Such a collection is very suitable to a "man cave," (as usually, but not always, such collectors have been men).
However, many of the Breweriana items on this web site, are displayed in the Bavarian Brewery Exhibit. It is located in the former Brew House, which was repurposed ast the south wing of the Kenton County Government Center in Covington, KY. The memorabilia on exhibit is available for the enjoyment and edification of anyone and everyone, to help explain the history of one of the few remaining brewing structures constructed before Prohibition in Greater Cincinnati.
Please see Disclaimers. Note: this site only covers those Breweriana related to the former Bavarian Brewing Co. located in Covington, KY.
EXAMPLES OF BREWERIANA
For Breweriana Collectors:
Brewery Collectors Club
of America (BCCA)
National Association of
Breweriana Advertising (NABA)
For Breweriana In Cincinnati:
For Queen City Chapters of
BCCA & NABA:
Contact Ken Stidham